PROCESS AND DESIGN | New logo for the New York Public Library

An iconic logo is simplified to adapt to the variety of uses - in print and online. The refreshed brand successfully maintains the spirit of the original artwork in a contemporary re-interpretation.

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Filed under  //  design   graphics   logo   process  
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Posted 8 months ago

STRATEGY | Branding In 3D

A MIYO | STUDIOS post at fuelyourbranding.com 

Brand development is successful only when it considers every aspect of your organization's relationship with its stakeholders - internal and external.  In many instances, the built environment is integral to creating strong relationships with those stakeholders.  This article presents thoughts on the importance of holistic brand thinking.

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Filed under  //  branding   fuel your branding   process   strategy  
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Posted 9 months ago