PACKAGING | Portugal's PRIMVS Brand
This is the blog presence of
MIYO | STUDIOS - a creative firm
specializing in Design, Branding,
and Identity.
In the world of brand development, it is important to stay current and the BLOG is the place where you can take a look at some of the interesting things going on around the world.
Welcome!
WEB | http://miyostudios.com
TWEETS | @miyostudios
A really nice use of color and simple graphics make this series of culinary products an eye-catching addition to the shelf.
*cf
Is this a new series of limited editions from Absolut? If so, think of the possibilities! A collection of graphics representing various cities throughout the world would be a fantastic edition to any liquor shelf. Or library shelf, for that matter...
How did I miss this one?!
*cf
For a new-to-market series of flours, Gran Farina has a different - and simple - take on the "serving suggestion" photos that are the norm of food packaging. These are presented quite elegantly.
*cf
...and you can squeeze it! I'd buy it just to play with the packaging. For now, it's a concept mock-up, but let's hope this one makes it to market, and then the idea catches on and leaps across the pond.
Well-played, Russia!
*cf
Yogurt shop storefronts are all the rage these days - from mom 'n pop stops to the Pinkberrys of the world. tcby joins the fray with a fresh new identity and store concept.
Click the link to Brand New for an in-depth critique of the logo and some insightful process images. There are some rejected logo options that may have been stronger, more unique marks, but something spoke to the client and they went with what you see here.
Have a look and decide for yourself - what would you choose?
(Note: I'm partial to options 3 and 4 down the page...)
*cf
A nice touch in the world of wine labels: each bottle of this limited edition Sauvignon Blanc is individually numbered, per the order in which they came off the line.
As a bonus, there's something elegant yet casual about the graphic style used here. And you can never go wrong with silver on black...
*cf
The new graphics for Miller High Life beer are a nice example of how important a few subtle changes can be in refreshing a brand's look. In this case, the overall result is a more contemporary, simplified look that is well-executed through Miller's various lines of packaging.
Click the link to see how the not-so-drastic revisions to the logo above (blue is old, red is the new logo) make a huge difference in the look and feel of the brand.
*cf
