MIYO | STUDIOS -
About Me

This is the blog presence of
MIYO | STUDIOS - a creative firm
specializing in Design, Branding,
and Identity.

In the world of brand development, it is important to stay current and the BLOG is the place where you can take a look at some of the interesting things going on around the world.

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WEB | http://miyostudios.com
TWEETS | @miyostudios

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GRAPHICS + ENVIRONMENT | tcby Yogurt Gets Fresh

via underconsideration.com

Yogurt shop storefronts are all the rage these days - from mom 'n pop stops to the Pinkberrys of the world. tcby joins the fray with a fresh new identity and store concept.

Click the link to Brand New for an in-depth critique of the logo and some insightful process images. There are some rejected logo options that may have been stronger, more unique marks, but something spoke to the client and they went with what you see here.

Have a look and decide for yourself - what would you choose?

(Note: I'm partial to options 3 and 4 down the page...)

*cf

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Filed under  //  brand new   branding   environmental design   graphics   packaging  
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Posted 1 day ago

ENVIRONMENTAL DESIGN | The new brand of libraries

via atissuejournal.com

As someone who loves to read, I have thoroughly enjoyed the evolution of library spaces over the years. As noted in the linked @Issue article, libraries can and have become "community living rooms" and are being designed as such.

Library spaces are no longer simply places to research or study or flip through the pages of a favorite book. Now, patrons want to grab a comfy chair to scroll through their iPad, and neighborhood groups want a nice space to hold a meeting.

The library "brand" - the way we envision the entire concept - has shifted to become a much more dynamic and engaging idea. Opportunities abound for new ways to use the local library as a way to convey a message about an entire community.

*cf

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Filed under  //  branding   environmental design  
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Posted 2 days ago

PACKAGING | Lansdowne Vineyard

via lovelypackage.com

A nice touch in the world of wine labels: each bottle of this limited edition Sauvignon Blanc is individually numbered, per the order in which they came off the line.

As a bonus, there's something elegant yet casual about the graphic style used here. And you can never go wrong with silver on black...

*cf

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Filed under  //  graphics   lovely package   packaging  
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Posted 7 days ago

GRAPHICS | Subtle, Effective Changes for Miller High Life

via underconsideration.com

The new graphics for Miller High Life beer are a nice example of how important a few subtle changes can be in refreshing a brand's look. In this case, the overall result is a more contemporary, simplified look that is well-executed through Miller's various lines of packaging.

Click the link to see how the not-so-drastic revisions to the logo above (blue is old, red is the new logo) make a huge difference in the look and feel of the brand.

*cf

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Filed under  //  brand new   branding   graphics   packaging  
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Posted 8 days ago

BRAND EXTENSION | Coke Appeals to Fashion

via atissuejournal.com

"...special occasion packaging and quirky targeted audience marketing helps to attract a lot of media buzz and excitement, yet allow Coke to reassure loyal customers that the “touchpoints” of its brand identity will always be there for them."

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Filed under  //  branding   graphics   packaging  
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Posted 15 days ago

BRANDING | Pantone Branches Out

via atissuejournal.com

The Pantone brand goes architectural...

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Filed under  //  architecture   color   pantone  
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Posted 19 days ago

VODKA + DESIGN | An Elegant Identity for Million Vodka

via lovelypackage.com

Wine labels are often lauded for their creativity, nuance...and influence on consumer purchasing habits (who doesn't buy wine based on the label?!) - but vodka bottles are proving to be a close second in that regard.

This elegant identity for Million Vodka is a nice addition to the pack.

*cf

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Filed under  //  graphics   lovely package   packaging  
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Posted 22 days ago

HISTORY | Life, Liberty and the Pursuit of Photoshop

via atissuejournal.com

Oh, how far we've come - Happy Fourth of July!

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Filed under  //  photography  
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Posted 27 days ago

PACKAGING | One Village Coffee

via lovelypackage.com

Nice graphics. Nice color scheme. A budget-required one-style-only solution that will nonetheless remain interesting for the consumer.

*cf

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Filed under  //  color   graphics   illustration   lovely package   packaging  
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Posted 29 days ago

TYPOGRAPHY | The Making of Biome

via ilovetypography.com

A very interesting article by Carl Crossgrove laying out the inspirational (see images above), creative, and technical process behind Biome, a typeface introduced in 2006.

The design process is remarkable in it universality. By that, I mean that regardless of scale or discipline, a thoughtful process can be applied to achieve successful final product. Many thanks to Mr. Crossgrove for sharing his insights into a process - typeface design - that many of us know too little about (in spite of the fact that we reap its benefits daily).

*cf

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Filed under  //  carl crossgrove   graphics   typography  
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Posted 1 month ago